BallStreet Trading is a free-to-play gaming company that has developed a real-time peer-to-peer prediction market for fans to compete during any live event. BallStreet aims to be a fan engagement site that leverages a competitive and entertaining second screen experience. ??The BallStreet trading platform will commence its function as the official extension to the Heroes of the Storm competition in May. The platform will host play-to-earn contests amid all live HeroesCCL Season 4 events as a part of the deal signed with Wisdom Gaming.

The VP of Sales & Partnerships at Wisdom Gaming, Nicole DuCane, expressed her excitement about the partnership. She stated that the continued partnership offers an opportunity to leverage BallStreet’s platform to get brands engaged with the esports audience.??

“We’re excited to continue our relationship with BallStreet Trading for the upcoming season of HeroesCCL,” DuCane said.

“Partnering with BallStreet to leverage their platform helps us to provide an incredible opportunity for brands to further engage with esports and gaming audiences through a fantasy solution.”

Additionally, brand sponsors will have the ability to use BallStreet’s platform to promote digital marketing campaigns during each live HeroesCCL event through their second screen. Particularly, BallStreet, Wisdom, and third-party manufacturers will work to create awards and prizes for viewers who tune in to watch the HeroesCCL competition.

As a result of the feature on Blizzard’s Battle.net game launcher, BallStreet markets enable a fantasy experience for fans allowing them to pick winners and losers in real-time.

The ??CEO of BallStreet Trading, Scott San Amaterio, said the partnership represents an opportunity for expansion of BallStreet’s esports footprint within the industry and offers the company some penetration power into new markets.

?“This is an incredible opportunity to expand our esports footprint and introduce our markets to a new audience. It has been great to work with Wisdom Gaming and we look forward to creating opportunities to enhance HeroesCCL’s fan experience,”?? he said.

In March 2022, Wisdom gaming partnered with Riot Games to produce an in-person event for the Wild Riot North America Regional Championship (WNS) Season 1 Championship in April and May 2022. ??The best teams across North America will compete in a series of three circuits to claim a spot in the North America Regional Championship for the $80,000 prize pool and the right to be called the best team in North America. The WNS features a total prize pool of $150,000 across all events during Season 1.

??Riot Games has named Wisdom Gaming the exclusive broadcast and operations partner for the event. Riot Games also signed a multi-year contract with BallStreet naming their prediction platform as the official fantasy and fan engagement partner for the Teamfight Tactics North America Esports.

?More esports news

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The highlight is the introduction of Deckard, a new hero that is described as an “avid scholar”. The new character boasts several traits that point to a utility hero, including armor and a 50% faster recharge every time he is near an allied hero. Deckard also has healing powers and is capable of slowing and rooting enemy heroes.

The draft lobby was changed too, with base images for the heroes now rendered in 2D graphics. The 3D images led to confusion as it was easy to mistake some heroes for others.

Another change affects the abilities that target enemies. Previously, shooters were granted quest progress for skill shots that travelled through invulnerable targets. This reward system has been removed.

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Twitch.tv has officially partnered up with Blizzard Entertainment for exclusive third-party live streaming video rights to Blizzard esports tournaments through 2018, which includes Hearthstone, Heroes of the Storm, Overwatch, StarCraft II and World of Warcraft.

For the next two years, only Blizzard themselves and Twitch will broadcast Blizzard-sponsored esport content, which grants the popular video game streaming service a significant monopoly over some of the biggest and most watched esports competitions worldwide. Twitch has so far announced broadcasting rights for over 20 “major individual events”, including:

• Heroes of the Storm Global Championship (HGC)
• StarCraft II World Championship Series (WCS Circuit)
• Hearthstone Championship Tour (HCT)
• Hearthstone Global Games (HGG)
• World of Warcraft Arena Championship
• Overwatch APEX League
• Overwatch Premier Series

Amazon and Twitch Prime members also get additional bonuses as part of the deal, with Blizzard giving Prime members exclusive in-game content for its games. From June 20 to August 10, subscribers to either premium service will be awarded a golden loot box in Overwatch – guaranteeing at one legendary item. Considering the crazy efforts people tend to go to obtain such cosmetic items, it’s definitely an enticing incentive to jump on board and enjoy the new official home for Blizzard esports tournaments.

The collaboration between live stream video gaming services and goliath esports gaming company is not a new phenomenon. The Blizzard and Twitch team-up is just the latest in a series of high-profile broadcasting partnerships, with Riot Games pocketing $300 million per year from BAM Tech for granting exclusive broadcast distribution of League of Legend tournaments through 2023.

Neither Twitch or Blizzard have confirmed the financial extent of the monolith deal, but we’re fairly sure it’s a big one – but well worth the asking price, considering the upcoming debut of Blizzard’s Overwatch League and the continuing growth of the esports industry as a whole, projected to exceed $1 billion this year and over $1.23 billion in 2019.

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